I am a Product Designer who likes making complicated things feel simple - because life is already confusing enough. My secret sauce? A mix of curiosity, research, and love for figuring out what makes people tick.

I began my adventure in Public Affairs and Communication. After a decade of building and managing strategies, writing speeches, and keeping politicians on track (a design challenge in itself), I decided I wanted to build things that people could actually use.

‍Now I spend my time turning complicated stuff into digital experiences that feel simple, human, and sometimes even enjoyable. My tools: research, empathy, curiosity, and a love of structure that keeps projects moving forward — and collaboration, because great design is never a solo performance.

‍I’ve designed energy platforms, finance tools, rebrands, and community tools — but what ties it all together is the same belief: People deserve technology that makes them feel capable and in control.

‍When I’m not designing, you’ll probably find me in water (swimming, sailing, surfing) or with a camera glued to my hand, hunting for tiny textures most people miss. I’ll take psychology in any format because understanding why people do what they do is basically my design superpower.

‍So that’s me: a designer who’s serious about solving problems but doesn’t take herself too seriously. Because if you can’t smile while working through complexity, you’ll go mad.